2ND EDITION
FOR SCHOOLS, COACHING CENTRES AND SKILL INSTITUTES
Three days in front of the parents who are deciding right now.
The 1st Edition, at Dumurjala Indoor Stadium in November 2025, brought 5,000+ visitors through the doors across three days, and exhibitors closed 100+ admissions. Every one of them was there for one reason: to choose where to enrol. Stall bookings for the 2nd Edition are open.
- Visitors across three days
- 5,000+
- Schools and institutions
- 40+
- Admissions closed
- 100+
- Enquiries generated for exhibitors
- 1,000+
- Activities performed
- 10+
Figures from the 1st Edition, held at Dumurjala Indoor Stadium, Howrah, in November 2025.
WHO WALKS THE FLOOR
The people standing at your stall.
Parents of pre-primary and primary age children
Parents choosing a secondary or higher secondary school
Students and parents looking at coaching and competitive exam preparation
Students seeking computer training, skills and career direction
WHAT A STALL GETS YOU
Six things a stall buys.
Face-to-face conversations with parents in admission season
A named list of every enquiry collected at your stall
Presence alongside 75+ institutions planned for the 2nd Edition, including established names
Brand visibility across the fair's campaign, which reached the whole Howrah region
The chance to close admissions on the spot with fair-exclusive offers
Direct feedback on what parents in this catchment actually want
STALL ENQUIRY
Tell us about your institution.
The team will come back with stall options, what each one includes and the current rate. If you would rather talk it through now, WhatsApp is faster.
STALL OPTIONS
Sizes and what they include.
Stall sizes and pricing shared on enquiry.
Tell us what kind of institution you are and roughly what footprint you need. The team will send you the stall options, what each one includes and the current rate.
WHO EXHIBITED
The institutions that took part in the 1st Edition.
Held at Dumurjala Indoor Stadium, Howrah, in November 2025.
THE 1ST EDITION
What the floor actually looked like.
Three days, 40+ schools and institutions, and a hall that stayed full from open to close. This is what a stall stood in.
THE FEEDBACK FORMS
How the exhibitors scored it.
Exhibitors were handed a form at their stall and asked to rate six things on a five point scale. Every answer they gave is below, including the bands nobody chose.
0
Negative ratings
Not one exhibitor scored the fair below the middle of any scale.
Across 205 answers to six questions, on six different scales, the negative half of every one of them is empty.
Event logistics and organisation
rated it Good or Excellent
- Poor0
- Below Average0
- Average2
- Good28
- Excellent5
Overall quality of the event organisation
rated it Good or Excellent
- Poor0
- Below Average0
- Average3
- Good20
- Excellent9
Support from the fair team during event days
were satisfied or highly satisfied
- Highly Dissatisfied0
- Dissatisfied0
- Neutral3
- Satisfied12
- Highly Satisfied17
The venue, for an event of this scale
called it Very Good or Ideal
- Below Expectation0
- Average0
- Expected6
- Very Good5
- Ideal24
Quality of the leads and the parents who came
rated the leads High or Very High
- Very Low0
- Low0
- Expected16
- High18
- Very High1
Likelihood of taking a stall at the next edition
said they were likely to come back
- Highly Unlikely0
- Unlikely0
- Neutral6
- Likely17
- Highly Likely13
From the feedback forms exhibitors filled in at the 1st Edition, held at Dumurjala Indoor Stadium, Howrah, in November 2025. Percentages are of the exhibitors who answered that question.
WHAT EXHIBITORS SAY
From the institutions that took a stall.
The feedback from the fair was positive, as we got positive leads.
Admission OfficerBihani AcademyTo the best of my knowledge, the fair is already very good. I hope that next year it will be the greatest one of the lot. Thank you.
Saurav ChatterjeeDirector, Saurav Sir's English CoachingEverything was well planned and organised.
Head of Department, ComputerSt. Helen's SchoolGathered a lot of experience. We enjoyed the fair for the first time.
HRArya Sabhyata Group of InstitutionsOverall, a very good experience.
Admission CounsellorDelhi Public School, HowrahHowrah Admission Fair is very nicely presented.
TeacherKids LovedaleEverything was fine as it is.
Admission CounsellorIndian Public School, HowrahThe overall management quality was good.
TutorLink AcademyEverything is good.
Zenith
EXHIBITOR QUESTIONS
Before you enquire.
Stall sizes, layouts and rates are set out in the exhibitor brochure, which you can download from this page.
What each stall includes is listed against its size in the exhibitor brochure. If you need something that is not on the list, the team can quote for it.
Half the stall value including GST is payable on booking, and the balance is due 30 days before the fair opens.
Yes. You are welcome to bring your own branding materials. A customised stall is quoted separately from the standard rate, because the cost and the facilities both change.
Yes. There are both free and paid promotional options before and during the fair. The paid options are set out in the exhibitor brochure.
Through a social media campaign, influencer marketing, a tableau campaign, hoardings and pamphlets across Howrah and the surrounding region.
Institutions and families in one hall, talking directly. That brings the cost per thousand down against scattered advertising, concentrates the marketing so brand recall is stronger, and gives you a named list of every enquiry collected at your stall. Institutions also use the floor to meet each other.
Parents and students from Howrah, Hooghly and the surrounding region, in admission season. The 1st Edition drew 5,000+ visitors across three days and exhibitors collected more than 1,000 enquiries.
Yes. You receive a named list of every enquiry collected at your stall.
Ready to take a stall?
Send the form and the team will call you back with options and pricing.